Content marketing is a powerful way to engage customers and prospects through digital storytelling. Prospects want to be educated about the use cases and benefits of your solutions, and not necessarily “sold” to. That is why over 90% of B2B sales are initiated online.

However, creating engaging and original content is a challenge. It needs to be relevant and delivered to the right person at the right time. A recent B2B Content Marketing report highlights the challenges firms face in creating content:

• Lack of time/ bandwidth to create content (51% of 600 respondents)
• Producing enough content variety and volume (50%)
• Producing truly engaging content (42%)

We will work with your team to develop a comprehensive content marketing strategy, create content from SEO-optimized website pages to eBooks, whitepapers and compelling customer success stories, and promote through the appropriate social media channels.

Contact us if you need short-term or long-term help with:
Website Copy * Whitepapers * eBooks * Blogs *Datasheets * Brainsharks * ROI/TCO Spreadsheets * Sales Presentations * Videos * Infographics * Social Media